Secrétaire de rédaction technique
Publics
Salarié du Magazine exclusivement:
Pré-requis
Professionnel de l'un des domaines d'expertise technique du Magazine :
- Comptabilité-matières ;
- Microfinance ;
- Agriculture ;
- Tourisme rural ;
- Coopération ;
- Informatique.
Validation de la formation
Certificat de Spécialisation Professionnelle Secrétaire de rédaction
Durée
Cours : 09 mois
Stage pratique en entreprise : 03 mois
Programme de formation
L’environnement technique
- Mise à niveau informatique.
L’environnement professionnel
- Droit de la presse.
- Déontologie journalistique
- Droits de l’image et du multimédia.
- Droits d'auteur.
- L'histoire de la presse.
- Histoire de l'internet.
Techniques journalistiques
- Principes de l'écriture journalistique.
- Collecte de l'information.
- Sources d'information : documentation, banques de données, utilisation avancée d'internet...
- Pratique des genres journalistiques : reportage, enquête, interview.
Techniques de base du secrétariat de rédaction et de l’editing
- Le rôle du secrétaire de rédaction.
- La vérification de l'information.
- Le cheminement et la préparation de la copie. Le travail de desk : brèves, filets, articles. Relecture et réécriture.
- Le style. L’art de la coupe. Remanier un article, alléger le style, l’adapter à la charte rédactionnelle. Les difficultés du français. Titraille et habillage.
- Construire et éditer une page. Hiérarchie de l'information. Hiérarchie visuelle.
- Concevoir et éditer une séquence, une rubrique. Le chemin de fer, le rythme.
- Gérer une rédaction, des pigistes et des prestataires.
La maquette de presse print et multimédia
- Les règles de base de la maquette.
- Mise en page avec la PAO (XPress et InDesign) pour l'imprimé et les supports électroniques (e-book, tablette, smartphone). Les chartes graphiques.
- Typographie : histoire et classification des caractères, anatomie, composition. Histoire de la typographie.
- Le Code typographique pour la presse et le web. L’image : choix et traitement.
- L’iconographie dans la presse. Initiation à Photoshop. Infographie et data journalisme. Concevoir et réaliser des sujets. Initiation à Illustrator.
- Intervenir sur des infographies réalisées par des agences.
La chaîne de fabrication. Les différentes techniques d'impression. L'imposition et le façonnage. Visite d'une imprimerie.
Journalisme web et audiovisuel
- L’utilisation journalistique de l’internet et des informations en ligne. Écrire pour le web. L’éditing et le secrétariat de rédaction pour le web. Préparation et mise en ligne. Indexation et formatage.
- Préparation et mise en ligne.
- Initiation à la prise et au montage audio et vidéo.
- Apprentissage d'un logiciel éditeur de site web et d'un CMS. Insertion des médias en flux continu.
- Webmarketing éditorial, écrire pour être référencé et lu.
Pratique professionnelle
- Préparation et réalisation complètes de pages et de séquences à la manière de différents titres de presse.
- Mise en conditions réelles, accompagnée de secrétaires de rédaction professionnels.
Frais de formation
Formule autonome : 360 000 FCFA
Formule accompagnée : 522 000 FCFA
Matériel didactique
- Un ordinateur personnel Pentium 4,
- Une Clé USB/Les CD et/ou DVD,
- Support de cours
Date de dernière mise à jour : 20/08/2016
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